ChatGPT Prompts for Business Plans

Write an executive summary for my business plan with these details:
Business name: [NAME]
Industry: [INDUSTRY]
Problem being solved: [PROBLEM]
Our solution: [SOLUTION]
Target market: [TARGET MARKET]
Revenue model: [HOW WE MAKE MONEY]
Traction to date: [USERS/REVENUE/PARTNERSHIPS]
Funding ask: [AMOUNT]

Format as a compelling 300-word narrative that:
- Opens with the problem (1 sentence hook)
- Introduces the solution and why it is different
- States total addressable market with a number
- Explains the business model in plain language
- Highlights traction with specific data points
- Introduces the team's relevant credentials
- Ends with a clear, specific funding ask
Tone: confident, data-driven, investor-facing

Create a mission statement and vision statement for my company:
Company: [COMPANY NAME]
What we do: [CORE PRODUCT/SERVICE]
Who we serve: [TARGET CUSTOMER]
Core values: [LIST 3-5 VALUES]
Long-term aspiration: [WHERE WE WANT TO BE IN 10 YEARS]

Deliver:
1. Mission statement (1-2 sentences, present tense, what we do and for whom)
2. Vision statement (1 sentence, future-focused, aspirational but credible)
3. Three alternative variations of each for comparison
4. Brief explanation of word choice for the recommended versions
5. Common mistakes to avoid in mission/vision writing

Create a one-page business overview document for [COMPANY NAME]:
Structure it with these sections:
- The Problem (2-3 sentences)
- Our Solution (2-3 sentences with key differentiators)
- Market Opportunity (TAM/SAM/SOM with sources if available)
- Business Model (how we generate revenue)
- Competitive Advantage (3 key points)
- Team (key names and relevant experience)
- Traction & Milestones (current status and near-term goals)
- Ask (investment, partnerships, or clients we seek)

Tone: persuasive but factual, suitable for cold outreach
Use bold headers, keep each section to 2-4 sentences maximum
Avoid jargon — any reader should understand it in 60 seconds

Help me calculate and write the market size section for my business plan:
Business: [DESCRIBE YOUR BUSINESS]
Geography: [WHERE YOU OPERATE]
Industry: [YOUR INDUSTRY]

Using a top-down and bottom-up approach, help me:
1. Define and estimate the Total Addressable Market (TAM) with methodology
2. Define and estimate the Serviceable Addressable Market (SAM)
3. Define and estimate the Serviceable Obtainable Market (SOM) for year 1-3
4. Explain the assumptions behind each estimate clearly
5. Identify 2-3 credible third-party sources I should cite
6. Write the narrative paragraph explaining the market opportunity

Present numbers in a clear table with supporting narrative.

Write the competitive analysis section for my business plan:
My company: [COMPANY NAME AND DESCRIPTION]
Main competitors: [LIST 4-6 COMPETITORS]
Our key differentiators: [LIST YOUR ADVANTAGES]

Structure the section as follows:
1. Competitive landscape overview (2-3 sentences)
2. Competitor comparison table (columns: Company, Strengths, Weaknesses, Price Point, Target Customer)
3. Our competitive positioning (where we sit in the market)
4. Sustainable competitive advantages — analyse moat: network effects, IP, switching costs, cost structure
5. Barriers to entry we face and how we overcome them
6. Why we win long-term (honest, specific, evidence-based)

Be objective — acknowledge competitor strengths while clearly making the case for our differentiation.

Define our target customer segments for the market analysis section:
Product/service: [WHAT YOU SELL]
Industry: [YOUR INDUSTRY]
Current customers (if any): [DESCRIBE EXISTING CUSTOMERS]

Deliver:
1. Primary customer segment — demographics, psychographics, behaviours, pain points, and buying triggers
2. Secondary customer segment — same format
3. Ideal Customer Profile (ICP) for B2B — company size, industry, role, budget, buying process
4. Customer persona for B2C — name, age, job, goals, frustrations, preferred channels
5. How to reach each segment — top 3 acquisition channels per segment
6. Customer quotes or language that resonates (examples to use in messaging)

Help me write the business model and revenue section for my plan:
Product/service: [DESCRIBE WHAT YOU SELL]
Current revenue streams: [LIST ALL WAYS YOU MAKE MONEY]
Pricing model: [SUBSCRIPTION/TRANSACTIONAL/FREEMIUM/etc.]
Average transaction value: [AMOUNT]
Target customer volume: [HOW MANY CUSTOMERS YEAR 1/2/3]

Write:
1. Business model description (how we create, deliver, and capture value)
2. Revenue stream breakdown with percentages of total revenue
3. Pricing strategy rationale (why this pricing vs. competitors)
4. Unit economics: Customer Acquisition Cost (CAC), Lifetime Value (LTV), LTV:CAC ratio
5. Path to profitability narrative (when and how we break even)
6. Revenue model risks and how we mitigate them

Calculate and explain unit economics for my business:
Business type: [SaaS / E-commerce / Marketplace / Service / Other]
Average selling price: [PRICE]
Cost of goods sold per unit: [COGS]
Sales & marketing spend: [MONTHLY AMOUNT]
New customers per month: [NUMBER]
Average customer lifespan: [MONTHS]
Monthly churn rate: [PERCENTAGE]

Calculate and explain:
1. Gross Margin per unit with formula
2. Customer Acquisition Cost (CAC) with calculation shown
3. Customer Lifetime Value (LTV) with formula
4. LTV:CAC ratio and what it means for business health
5. Payback period for customer acquisition spend
6. Recommendations to improve each metric
7. Industry benchmarks for comparison

Write the pricing strategy section of the business plan:
Product: [PRODUCT OR SERVICE]
Competitor pricing: [WHAT COMPETITORS CHARGE]
Our cost structure: [ROUGH UNIT COSTS]
Target customer willingness to pay: [RESEARCH OR ESTIMATE]
Our positioning: [PREMIUM / MID-MARKET / BUDGET]

Include:
1. Pricing philosophy and rationale (value-based, cost-plus, competitive)
2. Pricing tiers or packages with feature breakdown (if applicable)
3. How pricing compares to competitors (price-value matrix positioning)
4. Discounting and promotion strategy
5. Planned pricing evolution as we scale (expansion revenue strategy)
6. Psychological pricing considerations

Help me structure 3-year financial projections for my business plan:
Business type: [TYPE]
Current monthly revenue: [AMOUNT]
Current monthly costs: [AMOUNT]
Expected monthly growth rate: [PERCENTAGE]
Key cost drivers: [HEADCOUNT, MARKETING, INFRASTRUCTURE, etc.]
Planned funding: [AMOUNT AND TIMING]

Create a framework for:
1. Revenue projections by stream (Year 1 monthly, Year 2-3 quarterly)
2. Cost structure: COGS, Salaries, Marketing, G&A, R&D
3. EBITDA and net income trajectory
4. Key assumptions table with every driver stated explicitly
5. Three scenarios: Conservative, Base Case, Optimistic
6. Key financial milestones: break-even, first $1M ARR, profitability

Write the funding section of our business plan:
Funding stage: [Pre-seed / Seed / Series A]
Amount raising: [AMOUNT]
Pre-money valuation: [VALUATION OR "TBD"]
Use of funds: [BRIEF OVERVIEW]
Previous funding: [ANY PRIOR INVESTMENT]
Target close date: [DATE]

Write:
1. Funding ask overview (1 clear paragraph)
2. Use of funds breakdown — allocate across: Product & Engineering, Sales & Marketing, Operations, Hiring, Working Capital
3. Milestones this funding enables (3-5 specific, measurable outcomes)
4. Why now — market timing argument (2-3 sentences)
5. Return potential narrative for investors (exit scenarios in 5-7 years)
6. Terms overview if relevant

Help me write the cash flow and runway section:
Current monthly burn rate: [AMOUNT]
Current cash in bank: [AMOUNT]
Expected monthly revenue next 12 months: [MONTH-BY-MONTH or AVERAGE]
Major planned expenses: [LIST]
Funding received or expected: [AMOUNT AND TIMING]

Provide:
1. Current runway calculation (months at current burn)
2. Post-funding runway (if fundraising)
3. Monthly cash flow narrative for next 12 months
4. Break-even analysis — when does revenue cover burn?
5. Key financial risk factors and mitigation strategies
6. Sensitivity analysis — impact if revenue is 20% below projection

Write the go-to-market strategy for our business plan:
Product: [WHAT YOU ARE LAUNCHING]
Target customer: [WHO YOU ARE SELLING TO]
Geography: [MARKETS YOU ARE ENTERING]
Sales model: [DIRECT / CHANNEL / SELF-SERVE / HYBRID]
Marketing budget: [MONTHLY BUDGET]
Sales team: [SIZE AND STRUCTURE]

Structure:
1. GTM strategy overview (channels, segments, sequence)
2. Acquisition strategy by channel (SEO, paid, sales, partnerships, events)
3. Conversion funnel: Awareness → Interest → Decision → Purchase
4. Sales process for B2B (stages, timelines, key stakeholders)
5. Customer success and retention strategy
6. Launch timeline: Month 1-3 tactical plan with actions and owners

Write the management team section for our business plan:
Team members to include:
- [NAME 1], [ROLE], background: [KEY EXPERIENCE]
- [NAME 2], [ROLE], background: [KEY EXPERIENCE]
- [NAME 3], [ROLE], background: [KEY EXPERIENCE]
Advisors: [LIST ANY ADVISORS AND THEIR RELEVANCE]
Key hiring needs: [ROLES TO FILL IN NEXT 12 MONTHS]

Write:
1. Team overview paragraph (why this team is uniquely positioned to win)
2. Individual bios (3-4 sentences each, focusing on relevant wins and skills)
3. Advisor section (why each advisor adds value to this business specifically)
4. Hiring plan (roles, timing, and why each hire is critical to growth)
5. Organisational structure (who reports to whom as you scale)

Write the operations plan section of the business plan:
Business type: [PRODUCT / SERVICE / MARKETPLACE / SaaS]
Current team size: [NUMBER]
Key operational processes: [LIST YOUR MAIN BUSINESS PROCESSES]
Technology stack: [KEY TOOLS AND PLATFORMS]
Location: [OFFICE / REMOTE / HYBRID]
Key suppliers or partners: [LIST]

Cover:
1. Day-to-day operations overview
2. Key business processes and how they scale with growth
3. Technology infrastructure and tools
4. Supply chain or delivery mechanism (if physical product)
5. Quality control and customer experience standards
6. Key operational risks and contingency plans

Write the growth strategy section of the business plan:
Current stage: [DESCRIBE WHERE YOU ARE NOW]
Year 1 goal: [REVENUE / USER / MARKET SHARE TARGET]
Year 3 goal: [BIGGER TARGET]
Growth levers: [PRODUCT, SALES, MARKETING, PARTNERSHIPS]
Geographic expansion plan: [MARKETS IN ORDER OF ENTRY]
Product expansion plan: [NEW FEATURES OR PRODUCTS PLANNED]

Write:
1. Growth strategy narrative (how we get from here to there)
2. Short-term growth drivers (Year 1: quick wins and primary focus areas)
3. Medium-term scaling (Year 2-3: systems and teams that enable scale)
4. Long-term vision (Year 4-5: market leadership, expansion, exit potential)
5. Key metrics that prove strategy is working (leading and lagging indicators)

Help me write the market expansion section:
Current market: [WHERE YOU CURRENTLY OPERATE]
Target new markets: [GEOGRAPHIES OR SEGMENTS TO EXPAND INTO]
Expansion timeline: [WHEN AND IN WHAT ORDER]
Localisation requirements: [LANGUAGE, REGULATION, PRODUCT ADAPTATION]
Required investment per market: [ESTIMATE]

Cover:
1. Expansion rationale — why these markets and why now
2. Market entry strategy for each new market (prioritised list)
3. Localisation and adaptation requirements per market
4. Regulatory and compliance considerations
5. Resource requirements: team, budget, partnerships needed
6. Success metrics and decision gates for each market

Write the exit strategy section for investor-facing business plan:
Business type: [YOUR BUSINESS]
Projected Year 5 revenue: [AMOUNT]
Projected Year 5 EBITDA: [AMOUNT]
Industry comparable multiples: [REVENUE OR EBITDA MULTIPLES]
Likely exit paths: [IPO / STRATEGIC ACQUISITION / PE BUYOUT / SECONDARY]

Write:
1. Exit strategy overview (why investors will get returns)
2. Three exit scenarios with estimated valuations (conservative/base/optimistic)
3. Potential strategic acquirers (name 5 companies who might acquire us and why)
4. IPO pathway (if applicable — revenue thresholds, timeline)
5. Expected return on investment for current round investors
6. Key value creation milestones that maximise exit valuation